Case Study: A Celebrant Website Design & Digital Marketing achieving results in 2 weeks.
By Mary Williams
Customer: Certified Celebrant of funerals, naming and weddings
Business Type: B2C, Life Events
Services Provided: Website Design, SEO, Content Marketing, Conversion Optimization, Social Media Management, Business Advice
Key Accomplishments so far:
- Achieved search engine ranking within two weeks
- Developed a professional, secure website with complete client control
- Implemented an intuitive contact system
Meet the Business:
I was approached by certified celebrant Louise who specialises in funerals and naming ceremonies. She plans to expand into weddings in the future. She sought to elevate her business, enhance her professional image, and stand out in her local area but needed to figure out where to begin with her celebrant website design and marketing.
Our Approach:
After a comprehensive review, we decided to tackle Louise’s marketing strategy in manageable stages, starting with a website overhaul for the maximum initial impact.
Revitalizing the Website with a Fresh Start:
Louise’s previous celebrant website design was dated, inflexible, and hosted within an umbrella organisation’s hosting space.
To improve her SEO and showcase her expertise, we designed a fresh, modern site with a soothing pastel colour palette and an easy-to-navigate user experience tailored to clients experiencing emotional life events.
We set up new secure hosting on fast servers with her.
New Website Highlights & Pages:
- Home page
- Individual service pages
- About page
- Contact forms
- Testimonials/reviews
- Email list signup
- Blog pages
- Custom 404 page
- Data protection & privacy policy, cookie page, and disclaimer notices
Social Media Integration and Visibility:
We helped Louise transition her social media presence to business pages and set up a Google My Business profile for increased visibility. We also collected and prominently displayed testimonials and reviews. While we opted against stock images unless we didn’t have an option, we’ll update the site with high-quality, personal photos as they become available.
Eager to unleash your online potential?
Let’s talk about your marketing and website.
The Outcome:
Within just one month, Louise’s new website began attracting clients eager to work with her. Local SEO efforts have made her visible in her area, and we anticipate continued growth in the coming weeks and months. We’re excited to maintain our partnership with Louise as her business flourishes. www.louisewilliamscelebrant.com
The glowing testimonial from my client 😊.
Can I help you with your marketing project, copywriting, blog content, SEO or website design?
From a complete redesign of your website, promotions and leaflet design to a professional blog and copywriting that gets customers to work with you – I can help with all aspects of marketing your website and small business in Bristol, Bath and beyond.
Service not listed – please ask! I can just about do anything that will boost your business.
Take care and speak soon,
PS I’m based in Longwell Green BS30 between Bristol and Bath. I cover the whole of the UK – Contact info for Mary.
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Thanks so much for your lovely support. ❤️
About The Owner & Writer
Hi, I’m Mary
Do you want to know why I love digital marketing and website design and want to set the world on fire? Read my About Page.
